Elon Musk and Twitter face brand safety issues afterward

Norman Ray

Global Courant

Tesla CEO Elon Musk speaks to CNBC on May 16, 2023.

David A. Grogan | CNBC

The sudden departure of Twitter executives charged with content moderation and brand safety has left the company more vulnerable than ever to hate speech.

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Numerous LGBTQ organizations expressed their displeasure NBC news on Musk’s decision, saying the company’s new policies will lead to an increase in anti-trans hate speech and online abuse.

While Musk recently hired Linda Yaccarino, NBC Universal’s former global advertising chief, to succeed him as CEO, it’s unclear how the new boss will address advertisers’ concerns about racist, anti-Semitic, transphobic and homophobic content in the face of the recent departure and continued role of Musk. as majority shareholder and technology chief.

Even before the latest high-profile exits, Musk had reduced the number of employees charged with security and content moderation as part of the company’s widespread layoffs. He took out the entire AI ethics team, which was responsible for ensuring that malicious content was not algorithmically recommended to users.

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