International Courant
Throughout a star-studded Prime Video Presents occasion held in Madrid on Tuesday, the Amazon-owned streaming platform made waves when it introduced that it could be releasing two of its upcoming unique options in cinemas within the coming months, with plans to do extra theatrical distribution within the close to future.
Rodriguez: I imagine we’re in a really fascinating time for the world of theatrical distribution. The nice factor is that we’re at a second when there are numerous prospects that did not exist earlier than. As we have at all times stated, unique manufacturing at Prime Video is born from an open thoughts and a mentality that we need to do what’s greatest for every movie and for the expertise concerned. These variables are what we contemplate earlier than making any determination about distribution. We additionally imagine that theatrical releases supply numerous benefits to a movie. It helps us with the advertising campaigns and sends a message about our perception in a movie.