Chris Christie takes intention at Trump in first main advert blitz of 2024 marketing campaign

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Chris Christie is pushing again towards calls from fellow Republicans for the previous two-term New Jersey governor to drop out of the GOP presidential nomination race within the first main advert blitz of his 2024 bid.

“Some folks say I ought to drop out of this race. Actually? I’m the one one saying Donald Trump is a liar,” Christie stated whereas talking on to the digicam in a spot launching on TV and digital on Thursday.

Christie’s marketing campaign stated the industrial is the primary spot in what they tout as a seven-figure advert purchase in New Hampshire, the state that holds the primary major and second total contest after Iowa’s caucuses within the GOP presidential nominating calendar.

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As Christie runs a second time for nationwide workplace, he faces a steep uphill climb towards former President Donald Trump, who’s the commanding front-runner within the race as he makes his third straight White Home bid. Much like the 2016 cycle, Christie is as soon as once more concentrating his time and assets in New Hampshire, the place unbiased voters and moderates have lengthy performed an important position within the state’s famed major.

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Christie’s been operating a frugal marketing campaign since declaring his candidacy in June – with adverts in assist of him coming from an aligned tremendous PAC titled Inform It Like It Is – however he has switched into the next gear in current weeks, rising the variety of occasions he is internet hosting with Granite State voters.

The previous governor ran his first TV spot of his marketing campaign earlier this month, which was backed by six-figures. Now, he is upping the ante by shelling out no less than $1 million for commercials.

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A Trump ally turned vocal GOP critic, Christie is now taking intention on the former president in his new industrial.

Former President Donald Trump speaks at a marketing campaign rally on Dec. 16 in Durham, New Hampshire. (Reba Saldanha/AP)

Christie expenses in his new advert that Trump “pits Individuals towards one another,” including that the previous president’s Christmas message to anybody who disagrees with him was “rot in he**.”

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When referring to the Jan. 6, 2021, lethal assault on the U.S. Capitol by Trump supporters that briefly disrupted congressional certification of President Biden’s victory over the then-president within the 2020 election, Christie stated: “he brought about a riot on Capitol Hill. He’ll burn America to the bottom to assist himself. Each Republican chief says that in personal. I’m the one one saying it in public.”

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“What sort of President do we would like? A liar or somebody who has the heart to inform the reality?” Christie requested within the advert. “New Hampshire. It’s as much as you. I’m Chris Christie and also you guess I approve this message.” 

Former New Jersey Gov. Chris Christie headlines a city corridor in Londonderry, New Hampshire, on Dec. 13. (Paul Steinhauser)

Christie’s in third place in lots of the most up-to-date polls in New Hampshire, far behind Trump and former South Carolina Gov. Nikki Haley, who later served as ambassador to the United Nations within the Trump administration.

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Haley, who has been rising within the polls the previous couple of months, loved a surge within the surveys in current weeks after she landed the endorsement of in style Republican Gov. Chris Sununu of New Hampshire. That sparked calls from some Republican insiders and voters for Christie to finish his White Home bid to ensure that the anti-Trump vote to consolidate round Haley.

Christie has repeatedly pushed again towards the calls by saying he is the one Trump rival within the race who’s straight taking up the previous president. He informed Fox Information Digital earlier this month that he is “not going anyplace, so let’s be actually clear about that.”

Get the most recent updates from the 2024 marketing campaign path, unique interviews and extra at our Fox Information Digital election hub.

Paul Steinhauser is a politics reporter based mostly in New Hampshire. 

Chris Christie takes intention at Trump in first main advert blitz of 2024 marketing campaign

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