International Courant
GIM-UEMOA, the worldwide group accountable for the interbank digital cost system for the West African Financial and Financial Union (UEMOA) zone, has joined forces with Backbase, the pioneer of engagement banking, to develop the Tremendous App, GIMpay.
The GIMpay infrastructure and the related new ecosystem beneath building represent the GIM-UEMOA’s new mutualization proposal that may redefine the digital monetary panorama within the UEMOA, selling monetary inclusion, fintech innovation and improved buyer expertise.
The partnership goals to offer simplified digital monetary companies that transcend standard banking, providing an answer mixing way of life and monetary choices to the area’s digitally-savvy youthful generations.
The GIMpay Tremendous App, powered by the Backbase Engagement Banking platform, will supply a complete suite of monetary companies enabling an immediate, frictionless buyer expertise whereas cultivating a dynamic ecosystem that stimulates collaboration and innovation between banks, microfinance constructions, e-money establishments, fintech, cell cash suppliers and states within the area.
“GIM-UEMOA has the ambition to match the chance for development and wish for monetary inclusion in West Africa,” Jouk Pleiter, Founder and CEO of Backbase stated, “We’re excited and proud to accomplice with them to deliver this game-changing service to their members and their prospects.”
“GIMpay is a catalyst for the initiatives of banks, e-money establishments, decentralized monetary companies, fintech and nationwide treasuries in mastering the shopper expertise,” stated Minayegnan Coulibaly, Managing Director of GIM-UEMOA. “I sit up for seeing the worth this may create for the ecosystem and the financial affect it may possibly have for the residents of our international locations.”
About Backbase
Backbase is a non-public fintech firm, based in 2003 in Amsterdam (International HQ), with regional places of work in Atlanta (Americas HQ), Boise, Cardiff, Dubai, Hyderabad, Kraków, London, Mexico Metropolis, Milano, New York, Singapore (Asia HQ), Sydney, and Toronto. The corporate is on a mission to re-architect banking across the buyer. The Backbase Engagement Banking Platform is a unified platform with the shopper on the centre, empowering banks to speed up their digital transformation. From buyer onboarding to servicing, loyalty and mortgage origination, its single platform — open and frictionless, with ready-to-go apps — improves each facet of the shopper expertise. The corporate’s Engagement Banking Platform simply plugs into current core banking techniques and comes pre-integrated with the newest fintechs so monetary establishments can innovate at scale.
About GIM-UEMOA
The Groupement Interbancaire Monétique de l’UEMOA (GIM-UEMOA) brings collectively 145 members, together with banks, monetary and postal establishments, microfinance constructions and digital cash establishments. Our major mission is to advertise digital cost techniques and means to the banking and monetary sectors, administrations and populations of the UEMOA.
GIM-UEMOA and Backbase be a part of forces to spice up banking innovation and monetary inclusion in West Africa
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