International Courant
GIM-UEMOA, the worldwide group in control of the interbank digital fee system for the West African Financial and Financial Union (UEMOA) zone, has joined forces with Backbase, the pioneer of engagement banking, to develop the Tremendous App, GIMpay.
The GIMpay infrastructure and the related new ecosystem below development represent the GIM-UEMOA’s new mutualization proposal that may redefine the digital monetary panorama within the UEMOA, selling monetary inclusion, fintech innovation and improved buyer expertise.
The partnership goals to offer simplified digital monetary providers that transcend typical banking, providing an answer mixing way of life and monetary choices to the area’s digitally-savvy youthful generations.
The GIMpay Tremendous App, powered by the Backbase Engagement Banking platform, will provide a complete suite of economic providers enabling an on the spot, frictionless buyer expertise whereas cultivating a dynamic ecosystem that stimulates collaboration and innovation between banks, microfinance constructions, e-money establishments, fintech, cellular cash suppliers and states within the area.
“GIM-UEMOA has the ambition to match the chance for progress and wish for monetary inclusion in West Africa,” Jouk Pleiter, Founder and CEO of Backbase mentioned, “We’re excited and proud to accomplice with them to deliver this game-changing service to their members and their prospects.”
“GIMpay is a catalyst for the initiatives of banks, e-money establishments, decentralized monetary providers, fintech and nationwide treasuries in mastering the shopper expertise,” mentioned Minayegnan Coulibaly, Managing Director of GIM-UEMOA. “I stay up for seeing the worth this may create for the ecosystem and the financial affect it will probably have for the residents of our nations.”
About Backbase
Backbase is a non-public fintech firm, based in 2003 in Amsterdam (International HQ), with regional places of work in Atlanta (Americas HQ), Boise, Cardiff, Dubai, Hyderabad, Kraków, London, Mexico Metropolis, Milano, New York, Singapore (Asia HQ), Sydney, and Toronto. The corporate is on a mission to re-architect banking across the buyer. The Backbase Engagement Banking Platform is a unified platform with the shopper on the centre, empowering banks to speed up their digital transformation. From buyer onboarding to servicing, loyalty and mortgage origination, its single platform — open and frictionless, with ready-to-go apps — improves each side of the shopper expertise. The corporate’s Engagement Banking Platform simply plugs into current core banking programs and comes pre-integrated with the most recent fintechs so monetary establishments can innovate at scale.
About GIM-UEMOA
The Groupement Interbancaire Monétique de l’UEMOA (GIM-UEMOA) brings collectively 145 members, together with banks, monetary and postal establishments, microfinance constructions and digital cash establishments. Our foremost mission is to advertise digital fee programs and means to the banking and monetary sectors, administrations and populations of the UEMOA.
GIM-UEMOA and Backbase be part of forces to spice up banking innovation and monetary inclusion in West Africa
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