World Courant
GIM-UEMOA, the worldwide group answerable for the interbank digital fee system for the West African Financial and Financial Union (UEMOA) zone, has joined forces with Backbase, the pioneer of engagement banking, to develop the Tremendous App, GIMpay.
The GIMpay infrastructure and the related new ecosystem below building represent the GIM-UEMOA’s new mutualization proposal that may redefine the digital monetary panorama within the UEMOA, selling monetary inclusion, fintech innovation and improved buyer expertise.
The partnership goals to offer simplified digital monetary providers that transcend standard banking, providing an answer mixing life-style and monetary choices to the area’s digitally-savvy youthful generations.
The GIMpay Tremendous App, powered by the Backbase Engagement Banking platform, will provide a complete suite of economic providers enabling an instantaneous, frictionless buyer expertise whereas cultivating a dynamic ecosystem that stimulates collaboration and innovation between banks, microfinance buildings, e-money establishments, fintech, cell cash suppliers and states within the area.
“GIM-UEMOA has the ambition to match the chance for development and want for monetary inclusion in West Africa,” Jouk Pleiter, Founder and CEO of Backbase mentioned, “We’re excited and proud to companion with them to convey this game-changing service to their members and their prospects.”
“GIMpay is a catalyst for the initiatives of banks, e-money establishments, decentralized monetary providers, fintech and nationwide treasuries in mastering the shopper expertise,” mentioned Minayegnan Coulibaly, Managing Director of GIM-UEMOA. “I stay up for seeing the worth this will create for the ecosystem and the financial influence it might have for the residents of our international locations.”
About Backbase
Backbase is a non-public fintech firm, based in 2003 in Amsterdam (World HQ), with regional workplaces in Atlanta (Americas HQ), Boise, Cardiff, Dubai, Hyderabad, Kraków, London, Mexico Metropolis, Milano, New York, Singapore (Asia HQ), Sydney, and Toronto. The corporate is on a mission to re-architect banking across the buyer. The Backbase Engagement Banking Platform is a unified platform with the shopper on the centre, empowering banks to speed up their digital transformation. From buyer onboarding to servicing, loyalty and mortgage origination, its single platform — open and frictionless, with ready-to-go apps — improves each facet of the shopper expertise. The corporate’s Engagement Banking Platform simply plugs into present core banking methods and comes pre-integrated with the newest fintechs so monetary establishments can innovate at scale.
About GIM-UEMOA
The Groupement Interbancaire Monétique de l’UEMOA (GIM-UEMOA) brings collectively 145 members, together with banks, monetary and postal establishments, microfinance buildings and digital cash establishments. Our principal mission is to advertise digital fee methods and means to the banking and monetary sectors, administrations and populations of the UEMOA.
GIM-UEMOA and Backbase be part of forces to spice up banking innovation and monetary inclusion in West Africa
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