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PATRÓN Tequila teamed up with Rolling Stone on Saturday, October fifth in Austin, TX to kick off the town’s largest annual music pageant with the debut of The Inexperienced Room occasion – a considered one of a form expertise that offers followers the possibility to rise up shut and personally with their favourite artists earlier than they hit the principle stage.
The occasion immersed followers within the vibrant vitality and pleasure of an artist’s inexperienced room, a backstage haven usually reserved just for VIPs. Attendees loved complimentary PATRÓN cocktails, danced with pals underneath the Texas solar, and skilled an intimate efficiency by New York based mostly indie pop band, MisterWives. For MisterWives, the occasion served as a celebration marking the beginning of their newest tour earlier than taking a much-needed break – their first in ten years – to relaxation and recharge.
Previous to the present, the band sat down with Rolling Stone Information Supervising Producer, Delisa Shannon, for an unique interview. They cheerfully reminisced a couple of decade of touring and spoke about a few of their particular pre-and post-show celebration rituals, a lot of which contain PATRÓN Tequila. “PATRÓN is a win-win throughout the board,” stated lead singer Mandy Lee with a cheeky smile, noting how the Tequila’s additive-free high quality makes it their go-to selection for band celebrations.
Rolling Stone and PATRÓN Tequila current The Inexperienced Room, MisterWives efficiency.
SALIHAH SAADIQ
MisterWives weren’t the one acquainted faces on the occasion. Actuality TV persona Zach Shallcross and his fiancée Kaity Biggar had been noticed mingling with friends, clearly having fun with themselves as they sipped on Ranch Water cocktails. Jenna Palek, a neighborhood way of life influencer, posed together with her All Entry Margarita in entrance of a photo-worthy Inexperienced Room speaker wall. “I loved having a cocktail in hand as I watched Misterwives and chatted with folks on the occasion,” Palek advised Rolling Stone.
When MisterWives took the stage, followers rapidly gathered round to look at their electrical efficiency. The band lit up the stage with saxophone solos and spectacular vocal runs, energizing the group to leap and sing alongside to their favourite songs.
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Rolling Stone and PATRÓN Tequila current The Inexperienced Room, entrance occasion.
MisterWives closed out their efficiency by elevating a glass to the group and toasting to an unforgettable occasion. “Thanks a lot to PATRÓN Tequila, to Rolling Stone. We’re so honored to be right here with every single considered one of you,” Lee advised the viewers. Following the toast, Lee hopped into the group for probably the most particular second of the occasion as followers danced round her belting out the band’s hit tune, “Reflections.”
The intimate efficiency was only one spotlight of what made this occasion the last word pre-festival expertise. The venue itself and its thoughtfully designed house created an thrilling ambiance that had followers snapping pictures at each flip. Company entered the occasion by an enormous cutout wall within the form of the enduring PATRÓN bottle, which led them down a “backstage” hallway that includes a photograph gallery of iconic artists captured by Rolling Stone, together with longstanding PATRÓN associate Becky G.
Rolling Stone and PATRÓN Tequila current The Inexperienced Room, friends on the PATRÓN bar serving PATRÓN Silver cocktails.
SALIHAH SAADIQ
Past the beautiful entrance, friends had been welcomed by two bars providing a collection of PATRÓN cocktails, every crafted with PATRÓN Silver – the Tequila that established the ultra-premium class and stays the gold customary to at the present time, handcrafted with simply three 100% pure substances . The occasion’s signature cocktail, the PATRÓN Ranch Water – a easy but refreshing drink made with PATRÓN Silver, recent lime, and glowing water – was served in PATRÓN’s Instagrammable Collectors Cups, miniature replicas of the enduring PATRÓN Tequila bottle.
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To finish the true Inexperienced Room “pre-show” expertise, friends loved a glam station for complimentary make-up touch-ups, together with a basic shoe-shining service for a enjoyable and authentically Austin vibe. As a particular souvenir, friends additionally acquired customized chain-stitched Inexperienced Room bandanas, an ideal memento from the one-of-a-kind occasion.
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Rolling Stone and PATRÓN Tequila current The Inexperienced Room, friends having fun with the glam station.
Reflecting on the day, it is clear that PATRÓN Tequila is the right complement to any stay music expertise, elevating each second and leaving followers with unforgettable reminiscences that convey collectively music, celebration, and the world’s most interesting Tequila.
Take a look at the complete picture gallery HERE. For these wanting their very own PATRÓN Collectors Cups, they’re out there on Reserve Bar now in a limited-edition reward set with a 750ML bottle of PATRÓN Silver, excellent for any celebration event (MSRP $50.99).
