The expansion continues its pace now there are 68 stores

Michael Taylor

Global Courant

The new Elektra Guatemala store, from Grupo Salinas, is number 68 and the third in the area, in addition to Portales and Metaterminal, which opens its doors to bring a wide variety of white goods, technology, cell phones, beds, motorcycles, household appliances and much more. more, to more than 500 thousand neighbors, whose investment amounts to more than Q 2 million 500 thousand.

With 260 m2 of space and more than 200 parking spaces, this store will benefit 14 neighborhoods, including San Rafael I, II and III, Colonia Kennedy, San Rafael Buena Vista, El Refugio, Las Colinas, Alameda I, II and III, Paraíso I and II, Barrio Colombia, Residenciales del Norte, Pinares del Norte, Valle del Norte, Valle del Atlántico, Atlantis and Premier.

Carlos Alvarado, CEO of Elektra Guatemala. Free Press Photo: Sergio Muñoz

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“The inauguration of the branch in Plaza San Rafael contributes to the company’s expansion plan, which will allow us to reach more corners of the country, helping economic growth, job creation and making our products more accessible. These efforts reaffirm our purpose of creating happy moments, based on inclusive prosperity that highlights the importance of getting closer to Guatemalan families and improving their quality of life,” said Carlos Alvarado, CEO of Elektra Guatemala.

Another excellent news is that inside the new store there will be a branch of Banco Azteca (172), where residents can make payments and financial procedures. In turn, this will allow them to have the benefit of requesting and accessing credit when purchasing a product, thus making each visit a pleasant experience and a good purchase to enjoy at home and with their family.

“At Elektra Guatemala Stores we seek to listen and satisfy our customers, we appreciate the trust of all Guatemalans who have placed us as a trusted reference to equip their homes and we hope that this new store in Plaza San Rafael will allow us to continue providing them with a high-quality service. quality. We invite the residents of San Rafael and the zone 18 area, to accompany us to launch it, assuring them that they will find a wide portfolio of products and the best prices”, added Alvarado.

The expansion continues its pace now there are 68 stores

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