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The United Nations World Food Program (WFP) in Egypt and The Coca-Cola Foundation today signed an agreement to promote sustainable agriculture and green energy among farmers and rural communities in Luxor.
Thanks to a contribution from the Coca-Cola Foundation, WFP, in partnership with the Ministry of Agriculture and Land Reclamation (MALR), will implement a two-year program to establish a model farm using green energy and water-saving techniques to reduce the use of limited land and natural resources. In addition, the model farm will give farmers access to markets through improved value chains and promote sustainable income through environmentally friendly farming.
Aiming to help approximately 1,000 farmers and their families, the program focuses on maximizing the efficiency of the water available for irrigation, in line with the Egyptian government’s policy of transitioning to modern irrigation techniques.
“The first collaboration between WFP and The Coca-Cola Foundation furthers our organizations’ shared vision for a sustainable and green future,” said Praveen Agrawal, WFP Representative and Country Director in Egypt. “Through the use of 21st century technologies and advanced agricultural practices, we can empower communities to produce more with less, promoting critical building blocks of efficiency and sustainability to achieve food security for all.”
Saadia Madsbjerg, president of the Coca-Cola Foundation, said of the program: “The Coca-Cola Foundation has long sought to build collaboration between organizations and institutions to create a robust network of support and drive collective action. , awarding more than US$1.5 billion in grants to support initiatives around the world And as we join forces with WFP, we are fulfilling a mission to make a difference in global communities by investing in transformative ideas that address some of our most pressing global challenges,” she added. “Recently, The Coca-Cola Foundation has refreshed its focus to specifically address sustainable access to water and circular economy, among other causes that impacting the communities we operate in. It is critical that we collectively join our efforts to develop and support resource-underserved communities to keep up in an evolving 21st century.”
This tested model builds on WFP and MALR’s existing rural development program, which has proven to increase arable land through land consolidation, reduce water use by 60 percent, improve irrigation efficiency and reduce costs. In addition, the use of clean energy and water conservation techniques have significantly reduced the risks of waterborne diseases, protecting up to 60-70 percent of crop yields and improving farmers’ profits.
Distributed by APO Group on behalf of the World Food Program (WFP).
This press release is issued by APO. The content is not checked by the African Business editors and none of the content has been checked or validated by our editors, proofreaders or fact-checkers. The publisher is solely responsible for the content of this announcement.
World Food Program (WFP) and the Coca-Cola Foundation join
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